**Scents Make Sense**

dkny-be-delicious-fresh-blossom
DKNY Be Delicious – my preferred scent.

***

Have you seen the movie, ‘The Scent of a Woman’? In the film, Al Pacino plays a cranky, blind, retired policeman. Chris O’ Donnell plays a university student who takes care of the blind man as a summer job. In one scene, the blind man and the boy sit in a restaurant. As they sit, the blind man starts sniffing.

Then he says, “Do you smell that? Soap and water…male or female?”

The boy looks over, sees a woman and says, “Female”.

The blind man then stands up, goes over to the woman, charms her socks off and teaches her to dance tango in the middle of the restaurant. That’s Hollywood for you.

Which one is more important? Your eyes or your nose?

Vision is the most important sense; the eyes are the main tool which you use to process information and the world. When you see something new, you learn something new. And seeing something that you’ve seen before brings back memories.

For example, when you saw the photo of a bottle of DKNY Be Delicious, you thought, “Oh, perfume.” But when I look at the bottle, I don’t just see a bottle of DKNY Be Delicious. I see myself standing in an airport in Singapore, thinking, ‘It’s the end of the trip. I haven’t bought any souvenirs. Maybe I’ll get some perfume…Oooh, that looks unique.”

Your sense of vision is your most important sense. But do not underestimate your sense of smell. Your nose is just as strong as your eyes. How do I know this?

When I was 6, my family and I lived in London. One day, my parents took my sisters and I to stay in a farmhouse in Devon (typical English countryside). I cannot remember what the farmhouse looked like. I assume it looked something like this.

farmhouse

This is a photo of a different farmhouse. Same country, same people, but a different region, a different time. Like the first farmhouse, it had a field of cows just outside.

If I can’t remember what the first farmhouse looked like, the one in Devon, how do I know that there was a field of cows outside? I strongly remember the moment when I opened my bedroom window and was greeted by the overpowering smell of…cow dung. I briefly glimpsed the cows down below before the smell of cow dung went right up my nose.

I was young, and I forgot to remember to remember what the farmhouse looked like. But I know the trip happened; I know I was there – because I remember the smell of cow dung. My sense of smell saved me when my sense of vision failed me.

When your sense of smell saves you, don’t be surprised. According to an article by The Mirror newspaper, smell is the most sensitive of our senses. While we can remember smells with 65% accuracy after a year, we can only remember sights with 50% accuracy after three months.

It’s not surprising that you remember strong smells like horse droppings, cow dung, chilli paste and a perfume shop. But if you want to know the true power of your nose, look at your partner.

That’s right. The true power of your nose is demonstrated by your brain’s memory of a person’s natural smell. Physical attraction may literally be based on smell, says Psychology Today. Think about it. The natural smell of someone is not something that jumps out at you, like a good steak. But when you’re turned on by your partner’s scent, taking a deep whiff of his chest or the back of her neck feels like taking a powerful drug; it transports you instantly. And it gets in your brain.

In my case, a boyfriend’s natural smell and his fake smell – the perfume of his choice, sticks in my brain and stays there long after the relationship is over.

My first boyfriend wouldn’t leave his room without spraying on Joop. Months after we had broken up, I was sitting on a train, zoned out, when the train stopped, the doors slid open, and in wafted…Joop. I inhaled Joop before I saw who the guy was, and I panicked. From sitting on the train, face resting on fist, zoned out, I went to turning my head frantically from side to side. I kept thinking, “Oh my God. Who is it? It can’t be him.” And it wasn’t.

To summarize, your sense of vision is your most important sense. But your sense of smell is more powerful. It helps to form a memory when your sense of vision fails you, and it partly determines your choice of partner.

Scents…make sense.

Written by Tara Tintin Rahman; dancer, writer and advertising graduate based in Melbourne, Australia.Thank you for your post!

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